Always Selling: Sales and Marketing Business Practices Everyone in the Library Can Use (archived webinar)

This is an archived webinar available from our new archived webinar platform "SERLS Academy".  Once you've registered, follow this link to join the SERLS Academy 

Once your account is created (easy to do...just your email and a password)  Jay will be alerted that you're registered in the academy and you'll be able to access the archived webinars.

This particular online experience is a mere 60 minutes in length.  Easy to fit into your busy schedule.  

The cost you ask?   No charge for SERLS members...a mere $15.00 for all other libraries.  Enjoy. 


Competency: Library Management Competencies

Sub-Category: Marketing and Public Relations


In our libraries, all of us are salespeople every day. You sell the latest book, or programs that week and that month to the patrons. You tell them about our downloadables, reference help and much more. But have you ever attended a business sales or marketing class or program to help you feel more comfortable selling and promoting the great things that your library does? 

Maybe it is time that you did.and here's your opportunity! 

Carrie Rogers-Whitehead is a former librarian, current business owner and college business instructor who has a unique approach to library customer service. She will introduce business trends and strategies to consider integrating into the library to help libraries more effectively sell and market their products and services.


Participants will learn about:

  • Popular sales strategies
  • Digital marketing 101
  • Marketing and sales trends
  • Sales relationship building
  • Business resources relevant to the library


 SERLS Member Libraries: $0.00

All Other Libraries: $15.00

Event Type: 
Issues and Trends
Online Course
Monday, June 1, 2020 (All day)