20 Marketing Resources in 60 Minutes (archived webinar)


Competency: Marketing and Public Relations

Sub-Category: Understands and applies marketing theory and practice


It's easy to believe you have plenty of marketing information at your disposal-until you're in the middle of a project and you run across a need you didn't anticipate. Would you rather search in a panic, or have a great resource list at your fingertips? 

During this webinar, you'll get 20 resources (at least!), explained and annotated by a library marketing expert. If you don't know everything, you can at least know where to find everything. In this interactive and informative session, you'll get: 


  • A list of books (of course)
  • Lists of websites and online toolkits
  • Links to current nonprofit marketing blogs, inside and outside libraries 
  • Assessment of library marketing serials, both proven and new
  • The inside scoop on the only library-specific marketing conference 


And of course, all of the resources we'll discuss lead to even more resources! 

 SERLS Member Libraries: $0.00

All Other Libraries: $15.00

Event Type: 
Issues and Trends
Online Course
Monday, March 23, 2020 (All day)