Persuasive Writing (archived webinar)

This is an archived webinar.  You will receive a magic link
to watch it via email the day before it is scheduled.  But don't let this
fool you.  The magic link allows you to view it at any or

This particular online experience is a mere 60 minutes in
length.  Easy to fit into your busy schedule.  

cost you ask?   No charge for SERLS members...a mere $15.00 for all
other libraries.  Enjoy.


communicators craft their documents mindful of the tenuous territory they have
entered when presuming to have the power of persuasion. How do you recommend a
course of action for their customers or managers without appearing too


interactive and informative webinar starts by exploring the role of influence
in writing. It then moves to the need to understand the challenge of persuasive
writing. Next, it covers tips for opening messages to captivate audiences and
for closing them to drive home the point. It concludes with common mistakes
that persuasive writers make when they disregard logic or favor style over
substance. You will leave this program armed with best practices to make your
persuasive documents more successful.


this webinar will enable you to:


.        Apply theories of persuasion to the
writing situation.

.        Discover the elements of powerful
argumentative writing.

.        Use sound rhetorical strategies and
development methods.

.        Maintain a fresh style for your
proposals and position papers.


 SERLS Member Libraries: $0.00

All Other Libraries: $15.00

Event Type: 
Issues and Trends
Online Course
Thursday, February 6, 2020 (All day)